Core Values
- Caring about the people we’re involved with: reputation for fairness
- Listening to input from others: providing an atmosphere of candor
- Excellence: Product value; Recognizable difference; Outstanding product
- Integrity
- Respect for all employees
Core Purpose
To improve the lives of people
who build
Vivid Descriptions
We believe the building
industry is in need of change and leadership. We will not wait for change to approach us. We will seek
change, define the most acceptable method of construction, and ensure the people we touch along the way
are somehow better off as a result of having worked with us.
We will be the most
innovative builder. We will focus on efficiency in all areas of our operations and design for
simplification in construction. We will produce highly desirable products and we’ll know we are leading
the industry when the main focus of many of our competitors is on copying our products and methods.
We will promote a Clear Enterprise System: all things visible, obvious, and as
simple as possible. All opportunities will be evaluated for compatibility with our vision to ensure that
we always serve our core purpose: to improve the lives of people who build. As a result of our efforts, we
will attract the best talent to R-Anell. We will focus on identifying and developing our future leaders
from within. We will look first to choose
our future leaders from those who help us create a
continuously improving environment and work obsessively to achieve the vision.
We will know we have reached our goal when we have waste-free processes in place
for all aspects of our business. We will be sought out to assist others in their lean transformation and
we’ll be recognized by the highest quality governing bodies as measurably the best. Organizations like JD
Powers will refer to us as the best in building. We will redefine terms like “industry standard” and
change the conventional wisdom. The
R-Anell building system will become the preferred method of
construction and people will come to us because we define the best.
Commitment
Dennis Jones, President
Randy Cosby, VP Manufacturing
Bill McLucas, CFO

